Archive for June 22, 2007

Working at Google : Life at the Googleplex

1,300 resumes a day, is yours one of them?  Watch this Oprah clip about working at Google and ask yourself this question…

Why haven’t I applied yet?

Enjoy the clip: 


Read these Top 10 reasons to work at Google, check out the benefits of working at Google, and apply to work at Google today!

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YouTube in 9 New Markets

youtube logoDuring the recent Google press event in Paris, YouTube founders Chad Hurley and Steve Chen announced the launch of YouTube in 9 new markets/languages, these include Brazil, France, Italy, Japan, Netherlands, Poland, Spain, Ireland, and the UK.

The launch of Youtube in these 9 new markets is part of Google’s strategy to begin delivering ads targeted at specific geolocation and markets.

I find it interesting that they’ve decided not to alter the logo to incorporate the various translations of  “Broadcast Yourself”,  instead they opted to include it only when you hover over the image. 

So much for globalisation!

Watch Chad and Steve’s official Google Press Day announcement in Paris (includes a presentation on the background of YouTube):


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Microsoft Adcenter Upgrades to Content Network

ms adcenter logoMicrosoft has begun upgrading its adCenter system to incorporate adCneter content ads.  Previously if you were to advertise through Microsoft’s Adcenter program, your ads would only show on Microsoft’s Live Search results pages.  With this new upgrade, advertisers will automatically be included into the content network (currently only Microsoft’s content pages)

Advertisers who want to opt out of the content network will have to fill out an optout form  otherwise advertisers have the following three options that will help them manage their ads on the Microsoft’s content network:

  1. Hybrid: Run ads on Live Search and content pages using “hybrid” ad groups.
  2. Content-only and search-only ad groups:  Create a unique destination URL or have content-specific ad creatives.
  3. Separate pricing for content clicks: Content Ads use the same bid structure as Search Ads. However, there is a choice of setting different bid prices for content clicks by using the Separate Bid Pricing function.

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